This show aired LIVE on March 9, 2022. To watch the show on demand, visit the show page here. To see all our audio and video content, check out our new free streaming service, Square 2+.
Yes, that’s right. What you’re saying about your business isn’t disruptive, it’s not emotional and it’s not compelling anyone to want to do business with you.
In order to win in 2022, you’re going to have to take a stand, grab a position and say something that moves people to think differently.
It’s not an easy task, but without a story that gets people excited, growth is going to be very hard to achieve.
In this episode, we talked about a number of examples from real companies that upgraded their story and saw massive results right away.
We talked about how to create your new story and shared several exercises that would help you walk through the steps required to create a better story for your company.
If you’re looking to create a more authentic and disruptive story for your business, this is the show for you.
If you’d like to subscribe to the show, we’ll send you reminders and email you a link to the show after each live show – just click here. If you’d like to submit a question to the show, we answer questions every week – click here.
If you want to watch the show and all the other audio and video content published by Square 2, visit our Square 2+ page. It’s full of valuable content related to marketing, sales, technology, revenue growth and more.